Geniuses . . . Assemble! Pierpaolo Piccioli, Simone Rocha, and Craig Green Are Just a Few Joining Moncler's Radical New Designer-Supergroup Strategy | Vogue
Bocconi Students Marketing Society - Moncler Genius' Strategy In 2018, luxury outerwear brand Moncler chose to abandon seasonal fashion collections with a marketing model built around a series of limited edition designer
Moncler's "Genius" New Way to Sell You More Puffer Jackets | GQ
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Moncler 'Genius' Promises New Strategy for Instagram Age | BoF
Moncler Genius: How one luxury brand is reinventing the fashion model - CNN Style
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Glocal, Phygital Strategy for 7 Moncler Fragment Hiroshi Fujiwara Drop – WWD
How Moncler Genius strategy works and evolves | Luxury Brand Case Study - YouTube
Strategy
With An Eye To The Future, Moncler Is Winning The Long Game In China | Jing Daily
Strategy change: Is Moncler's new 'Genius' program really ingenius?
Moncler Goes Full Digital, Hopes Strategy Doubles Sales in Three Years
Remo Ruffini On What's Next for Moncler Genius | Hypebeast
Moncler "Genius" Monthly Product Drops Program | Hypebeast
Moncler launches 'Genius' creative hub in new product strategy
Remo Ruffini On What's Next for Moncler Genius | Hypebeast
Moncler's “Genius” Project Paid off in 2018. What's Next? | Jing Daily
Luxury Daily
Moncler Shares Fall on New Strategy – WWD
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Case Study: Inside Moncler's 'Genius' Strategy | BoF
Luxury Daily
Is Moncler Hot Enough to Sell Winter Coats in Summer? Apparently, Yes. | Jing Daily
Moncler Evolves Genius Project With Lifestyle, Taps JW Anderson – WWD
Moncler Genius: How one luxury brand is reinventing the fashion model - CNN Style
Moncler unveils new strategic plan
Moncler Advances its “Genius” Strategy in China | Jing Daily
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Case Study: Inside Moncler's 'Genius' Strategy | BoF
Moncler Genius 2021 to Be Presented in China – WWD
Moncler Genius: How one luxury brand is reinventing the fashion model - CNN Style
